Why Purpose Matters: A CEO’s Perspective on Organizational Direction
11/01/2024 In my role as a consultant, helping organisations clarify and live their purpose has become central to the strategic planning process. It’s not just about what they do or how they do it; it’s about uncovering why they exist—the driving force behind every decision and action. 𝐓𝐡𝐢𝐧𝐤 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐯𝐞𝐫𝐲 𝐧𝐚𝐦𝐞 𝐨𝐟 𝐦𝐲 𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐧𝐜𝐲, […]
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